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Riding the Weather Wave: How Retailers Can Use Weather-Based Promotions to Boost Sales

Weather patterns have a significant impact on consumer behavior and consequently, on retail sales. Whether it’s an increase in sales of hot beverages during the colder months, or a spike in allergy medication purchases during high pollen counts, understanding and leveraging these trends can be key to driving retail success. A recent article from The…

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Wendy’s Breakfast and Late-Night Surge: A Shining Example for Retailers

Wendy’s, the international fast-food chain known for its burgers and Frosties, has recently reported a major boost in Q2 sales, thanks to a strategic focus on breakfast and late-night meals. As reported in Nation’s Restaurant News, Wendy’s successful navigation of the dayparts offers valuable insights for independent retailers looking to maximize their sales. In Q2,…

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