TL;DR
Juni, a new sparkling tea line, offers a refreshing beverage option that combines the benefits of adaptogens and nootropics with green tea. With three flavors and only 5 calories per serving, Juni provides a balanced experience for both the body and mind. Independent retail store owners should consider testing these products to cater to health-conscious consumers seeking convenient and nutritious beverage options in line with their busy lifestyles.
Juni, a new sparkling tea line created by natural lifestyle influencer Radhi Devlukia-Shetty and her husband Jay Shetty, offers consumers the perfect blend of health benefits and refreshment. Designed for those living fast-paced, on-the-go lifestyles, Juni combines adaptogens and nootropics with green tea and three delicious flavors – peach, tropical, and lemon. With just 5 calories per serving, these effervescent drinks inspire and enhance both the mind and body.
The inspiration behind Juni came from Devlukia-Shetty and Shetty’s personal connection and passion for tea. Both cherished memories of sipping tea with their families – a reflective ritual and a source of medicinal benefits. Drawing on their Indian culture’s tradition of using tea to heal the body and mind, the couple wanted to create a beverage that merged their heritage with American culture, providing a sparkling drink that complements meals and on-the-go lifestyles.
By infusing green tea with small doses of caffeine sourced from l-theanine, Juni offers a softer experience that provides a long-lasting energy boost. To support overall wellness, each can include Juni’s “Super-5 blend.” This blend consists of ashwagandha for cognitive support and athletic endurance, reishi mushroom to combat daily fatigue, Lion’s Mane for cognitive support and stress relief, and acerola cherry for its high vitamin C and antioxidant content.
Devlukia-Shetty and Shetty carefully selected these adaptogens and nootropics for both their benefits and palatable flavors. Some adaptogens offer powerful benefits but have off-notes that are difficult to mask, which can deter consumers. Juni aims to strike a balance between mind function (nootropics) and body function (adaptogens).
Launching Juni aligns with the rising consumer interest in well-being and taking an active role in maintaining and improving health. Consumers have realized that what they put into their bodies significantly impacts their mental and physical well-being, especially in the wake of the pandemic. As a ready-to-drink beverage, Juni serves as a convenient solution for individuals seeking functional beverages that fit their busy schedules.
As an independent retail store owner, testing Juni products can have several advantages. These products cater to health-conscious consumers who prioritize convenient and nutritious beverage options. By offering Juni’s sparkling tea blends, retailers can tap into the growing demand for functional beverages and provide their customers with a refreshing and rejuvenating experience.
